LIXIL Corporation & its brand, INAX
LIXIL Corporation, a company that proposes enriched and comfortable overall living environment for the generations to come, will be featuring for the first time its sanitary fixtures and tiling brand, INAX at Fuori Salone in Milan, to introduce a new lifestyle from Japan. A completely new perception of bathing will be proposed with an innovative technology of froth bubble bath developed by INAX.
In expanding its global activities, the company will be launching a premium brand line of products with its concept, "People, Technology and Nature." It is to link people with nature by its cultivated experience of many years and Japanese advanced technologies to realize enriched lifestyles. Sanitary fixtures and tiling brand, INAX of LIXIL Corporation, taking command of its high technologies, have been producing numerous environmental conscious products. Further steps into addressing environmental issues, minimal use of energy, resources and water is imperative to the future of the industry of bath, toilet and kitchen products for homes.
The original froth bubble bath of INAX is drawn on such principles and technologies LIXIL Corporation has been embarking on. The primary concept model of the bathtub designed by a renowned product designer, Toshiyuki Kita will be presented to the world at the Fuori Salone this year. The display design of the exhibition will also be directed by Toshiyuki Kita.
1. Time: April 12 (Tue.)*April 17 (Sun.),
Scheduled press review: April 11 (Mon.),
2. Place: Superstadio Piu' (Zona Tortona)
Address: c/o Superstudio Piu' via Tortona 27
3. Access: Closest stations
Metro: MM2 Porta Genova
Tram: Nos. 2, 14, 29, 30
Bus: Nos. 59, 68, 74, 90, 91